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Not through their passions
being polite
The pressure feels natural
It does not pretend the problem is simple
This book is for both types
THE DIRTY TRICKS OF REAL ESTATE: How To Sell The Dream ct-streetsmart Not through their passionsReal estate is not a friendly game. It looks polished. It sounds professional. But underneath the suits, open houses, and smiling headshots, its a contest of leverage, perception, and nerve. THE DIRTY TRICKS OF REAL ESTATE: How To Sell The Dream was written for agents who are done pretending otherwise. If you think deals are won by being nice, youll keep fighting for scraps. If you believe buyers are rational, youll keep losing to the ones who know
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